CURRENT APPROACH OF THE ENTERPRISE COST MANAGEMENT

 
JEL: M21, M41
 
Cuvinte cheie: cost, decision, management, cost strategy
 
Abstract:
In the current economic context, any enterprise that wants to achieve sustainability market, should be concerned also by the means of control and reducing costs. The enterprise’s sustainable competitive advantage depends on the ability to minimize costs relative to its direct competitors, in order to obtain higher profit margins. So, a realistic cost management strategy becomes a necessity. It should not overlook that the success of a based-cost strategy requires the existence of some opportunity conditions defined and delimited on three levels: at the enterprise level, at the specific market and in the industry. Through this study we intend, using predominantly theoretical approach, a consistent and as complete as possible presentation of the role that cost management may have across the enterprise, in the Romania’s current economic context.
 
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